The MRGA

Ron Jacobsen posted a blog post Practical Applications of Mobile Qualitative Research The 21st Century has ushered in the mobile revolution. The use of mobile devices, such as smartphones and other internet-enabled mobile phones has increased rapidly in the past years, and as such, mobile internet usage has become a commodity. These devices are everywhere and can reach previously unreachable target groups. Indeed, with more than 5 billion mobile subscriptions worldwide, mobile...Read More

Lisa Taylor updated their profile

Friday, May 11, 2012

Lisa Taylor updated their profile

Lisa Taylor posted an event

Friday, May 11, 2012

Lisa Taylor posted an event AMA 's Marketing Research Executive Forum at Emory University May 20, 2012 at 6pm to May 22, 2012 at 7pm Mark your calendar for the AMA’s 2012 Marketing Research Executive Forum designed for senior corporate researchers.Join us for this exclusive opportunity to: • Hear from leading experts on the biggest issues we face right now • Engage in creative work sessions with fellow executives • Explore untapped opportunities to grow business • Pick up...Read More

Jill Ransome posted an event

Tuesday, May 1, 2012

Jill Ransome posted an event Online Communities: 7 things to consider at Online webinar - register for details May 17, 2012 from 10am to 11am Market researchers, product strategists, brand managers and customer engagement specialists alike embrace the use of online communities for deep insights. Together, with QuestBack tools, they are able to gather customer feedback, product ideas and improvements and test concepts. If you already have an online community or are considering...Read More

Ron Jacobsen posted a blog post

Wednesday, Apr 25, 2012

Ron Jacobsen posted a blog post Why Professionals are Needed When it Comes to Transcription of Marketing Research In this day and age where information and technology are keys to success, many have learned to appreciate the value of transcribing data for marketing research. Transcription in the research industry plays an integral role in the accurate processing the data. In order for the resulting data to be useful, the data must be transcribed properly. It is as they say, your...Read More

Kodjo Messan is now a member of MRGA

Wednesday, Apr 25, 2012

Kodjo Messan is now a member of MRGA

Conny Ifill is now a member of MRGA

Tuesday, Apr 24, 2012

Conny Ifill is now a member of MRGA

Jill Ransome posted a status

Tuesday, Apr 24, 2012

Jill Ransome posted a status "Last Call...QuestBack webinar tomorrow! https://quirks.webex.com/quirks/onstage/g.php?t=a&d=660406678 "

Ron Jacobsen posted a blog post

Tuesday, Apr 24, 2012

Ron Jacobsen posted a blog post Civicom Exhibits at the 2012 Worldwide Conference on Qualitative Research in Rome Greenwich, CT USA, April 24, 2011. Marketing Research Services Global Leader Civicom will exhibit at The 2012 Worldwide Conference on Qualitative Research in Rome, Italy on April 25th – 27th to show their support to the Association for Qualitative Research (AQR) and the Qualitative Research Consultants Association (QRCA).Civicom is an expert in managing your...Read More

Arthur Fox updated their profile

Thursday, Apr 19, 2012

Arthur Fox updated their profile

MRGA News Room

Toluna launches TolunaAnalytics™

Monday, Oct 24, 2011

Toluna launches TolunaAnalytics™ Advanced Survey Reporting and Analysis Tool for all Toluna Products (Wilton, CT, USA) Toluna , one of the world’s leading online survey respondent and technology providers, announces the launch of TolunaAnalytics™, the company’s proprietary, web-based data reporting and analysis tool. It will be a...Read More

Transatlantic Translations Certifies Compliance with International Safe Harbor Privacy Frameworks

Thursday, Oct 6, 2011

Transatlantic Translations has certified compliance with the European Union Safe Harbor privacy framework, as well as the Swiss Safe Harbor privacy framework, as set forth by the US Department of Commerce. In addition, LangCommLive, a subsidiary company of Transatlantic Translations, which provides instant interpreting services to organizations over the telephone, obtained Safe Harbor...Read More

CIVICSCIENCE Launches New Website for Consumers and Researchers "CivicScience.com"

Thursday, Sep 29, 2011

CIVICSCIENCE Launches New Website for Consumers and Researchers "CivicScience.com" CIVICSCIENCE Makes Over 100 Million Poll Responses and Apps Available For Free. For Immediate Release :: Pittsburgh, PA- 9/27/2011- Digital polling company CIVICSCIENCE today announced the launch of CivicScience.com , a new website where users can search the company’s massive repository of polling...Read More

Dialego Selects Kinesis Survey as Its Comprehensive Survey Software Solution

Thursday, Sep 15, 2011

Dialego Selects Kinesis Survey as Its Comprehensive Survey Software Solution AUSTIN, TX (Sep 15, 2011) - Kinesis Survey Technologies LLC (Kinesis), the industry leader for future-proof market research software solutions, today announced that Dialego has selected Kinesis Survey™ to facilitate its online survey research projects. Dialego is a full service market research institute based...Read More

uSamp Enhances Self-Serve Sampling Platform

Tuesday, Sep 13, 2011

Samplemarket™ 2.0 advances real-tIme self-servIce research by elImInatIng respondent duplIcatIon between sample provIders; Integrates support for TrueSample® ENCINO, Calif. (September 13, 2011) – uSamp ( www.uSamp.com ), one of the world’s fastest growing technology and online sampling companies, today announced enhancements to its self-service online sampling platform. SampleMarket...Read More

MRGA Blog Conversations

Practical Applications of Mobile Qualitative Research

Why Professionals are Needed When it Comes to Transcription of Marketing Research

Civicom Exhibits at the 2012 Worldwide Conference on Qualitative Research in Rome

Survey Respondents Are People: Let’s Start Treating Them That Way

Civicom Sponsors and will Speak in the MRMW Event in Amsterdam

Toluna Mentioned in Bloomberg Report as Key Source for Apple TV Trend

Why Companies Conduct Online Focus Groups

Mobile Research and Its Advantages

Product Review: Google’s Consumer Surveys from a Market Research Perspective

Benefits of Having Marketing Research Transcribed

How Mobile Qualitative Research is Conducted to Gain Shopper Insights

Understanding the Purchasing Power of the Unacculturated Hispanic Market

Small Business Need for Marketing Research

Customer Relationship Management is getting ‘social’

Qualvu and StubHub Team Up with The Advertising Research Foundation (ARF) to Uncover the Roots of Sports Passion

Why the Deepest Insights Play Hard to Get

What You Should Know About Tracking Studies (Part II)

Taking the Pulse of the Market: What You Should Know About Tracking Studies

From Zero to Hero: Qualvu and Hewlett Packard to Address How Mobile Video Captures that Zero Moment of Truth at The Market Research Technology Event

MRGA Events

AMA 's Marketing Research Executive Forum

The Audience Measurement Event

Total Customer Experience Leaders Summit

3rd Annual Life Sciences Market Research Conference

AMA Research & Strategy Summit

Social Media Advisory

Social Media Generation {blog}

What's your Online Grade? Create A Successful Strategy

Monday, Dec 26, 2011 Eric Bell

Are Online Marketing Investments Going To Waste? From blogging to email and everything in-between. It's amazing to me how many companies dump endless amounts of money into their social media and online advertising, without really knowing what they are getting from their investments in websites, blogs - to social media presence, online advertising and email campaigns without ever...Read More

Create A Social Network Launch Plan

Monday, Oct 10, 2011 Eric Bell

Create a Launch Plan You’ve got a great idea for a new social network. But where do you start? How can you find time in your crazy schedule to build and grow your community? Building a vibrant social network doesn’t need to be an all-consuming quest, but it does require persistent attention and nurturing over time. Creating a launch plan can help break the effort into a series of...Read More

Creating a Facebook Fan Page

Tuesday, Oct 4, 2011 Eric Bell

Learn how to create a Fan Page on FaceBook This page teaches you in 5 easy steps how to create a Facebook Fan Page. Note: you don't need to be a technical person to follow this tutorial. Anyone with basic computer knowledge can create a Facebook Fan Page. Step 1: Click on the Advertising Link Login to your Facebook account. Then go to the Facebook homepage at http://www.facebook.c...Read More

Why Create a Facebook Fan Page?

Tuesday, Oct 4, 2011 Eric Bell

Businesses are finding a number of reasons to create a Facebook Fan Page. Facebook is where Internet users spend most of their time With nearly 500 million users worldwide, 135 million of which live in the US, facebook has 8 times as many page views as Yahoo! each month. As a matter of fact, Facebook has more page views than the next 100 largest websites on the...Read More

It's time to take your social media strategy out of the corner!

Friday, Sep 30, 2011 Eric Bell

For years, social media has played a supporting role in the media landscape professionals who embrace marketing, communications, lead generation, product training and customer support programs. Many of the companies we talk to have been “experimenting” with social media strategies. In the meantime, your customers have adopted social networking as one of their preferred...Read More

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